Effective newsletters...
Here are some interesting statistics. More than 80% of readers say newsletters
are useful, 90% get an idea from each issue, and 75% save issues. Newsletters
teach, inform, announce events, get people interested in your organization,
reach people economically and target specific audiences. What was the question?
Are newsletters worth the time and effort? The answer is a resounding YES!
Call us today to start you on your way to one of the most valuable forms
of advertising.
TIFF vs. EPS...
Which file format is better for you? It seems to be one the most asked
questions in desktop design. For some, it can be the most confusing. Here's
a simplified answer to that complicated question: For bit-mapped graphics
and scans (photographs or graphics with a lot of gray tones) you usually
want to save it as a TIFF. If the graphic is vector based or object based
(i.e. clip art with a lot of black solid areas, or line art) an EPS file
is often the best way to go. There, that wasn't hard, was it?
Strategic web blunders...
Strategic mistakes on the web are the result of poor planning and budgeting.
According to NetMarketing magazine, here a few of the most common.
What me worry...
98% of worrying time is wasted because 40% is about things that never
happen, 35% is about things that can't be changed, 15% is about things that
turn out better than expected, and 8% is usually petty to begin with.
Quote of the month...
"Even if you are on the right track, you'll get run over if you
just sit there." Will Rogers